Coke Expands Portfolio

Looking to expand its water and energy drink portfolio, Coca-Cola Company wants to jump-start sales in North America. Therefore, they announced on Friday that they have agreed to buy Vitamin water maker Glaceau in a cash deal valued at $4.1 billion dollars. Coca-cola, the world's largest beverage maker said the agreement to acquire the privately held Energy Brands Inc., known as Glaceau, provides its Atlanta-based company with a strong platform to grow its "active lifestyle" beverages. What do you think Pepsi Co. will do next?