Wednesday, July 09, 2008
NBC Universal Deal to Buy Weather Channel
Two partners and NBC Universal said on Sunday that they have reached a deal to buy The Weather Channel. That has got to be one of my most favorite channels. I am always turning it on every time my husband leaves the room. Landmark Communications Inc. owns it now. This has been a drawn out process that had attracted interest from several major media companies. Someone said the purchase price was $3.5 billion in cash. Today everything seems to be in billions rather than millions. A million doesn't seem like much these days. I guess that in addition to The Weather Channel, the deal also includes several related assets such as weather services for newspapers and radio stations and the widely used Web site Weather.com. The Weather Channel can be seen by 97 percent of U.S. cable subscribers and we have always had satellite and watch it on there. Now there is a great HD channel of weather too.
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